Kuala Lumpur, 17 January 2026 – The rich tapestry of Malaysia’s cultural heritage came alive once again at the Sri Maha Mariamman Temple, Bukit Kiara, Kuala Lumpur, during the celebration of Pongal Perpaduan 2026. Now in its second consecutive year, the celebration marks Jasmine Food Corporation’s (Jasmine Food) continued support in honouring the Kanni Pongal festival, reaffirming its commitment to unity, tradition, and community-building through food. For the second year run

Jasmine Food Expands into Food Distribution with Sudee as First Principal Partner Kuala Lumpur, 11 September 2025 – Jasmine Food Corporation Sdn. Bhd., Malaysia’s leading rice brand, today announced its official expansion into the food distribution business. The company’s first external principal partner under this new venture will be World Prominence Sdn. Bhd., under the brand Sudee, a homegrown brand celebrated for its range of innovative and convenient cooking solutions,

A New Tribute on Jalan Kamunting in Conjunction with Merdeka and Hari Malaysia KUALA LUMPUR – In conjunction with Merdeka and Hari Malaysia, Jasmine Food is honoured to share the unveiling of a special mural dedicated to rice – the humble staple that has nourished Malaysian families for generations. More than an artwork, this mural is a celebration of our shared heritage and the role food plays in uniting people across cultures, traditions, and communities. Situated along t

Gabungan warisan dan inovasi memperkenalkan pendekatan baharu dalam cara jenama berinteraksi, menghibur dan menyentuh hati pengguna. KUALA LUMPUR, 25 April 2025 — Jasmine, jenama beras terkemuka di Malaysia melakar sejarah baharu dalam dunia penceritaan jenama dengan pelancaran Dapur Irama dan Seharum Bunga Jasmine — dua inisiatif kandungan yang menggabungkan elemen budaya tempatan, kreativiti berasaskan AI dan hiburan digital untuk kempen Ramadan yang luar biasa. Kempen in